On Friday, I had the pleasure of attending an incredible marketing mastermind in London at The Rotunda Bar, hosted by the brilliant Nicole Martin and Liz Baitson BEM. The day was packed with valuable insights around customer buying decisions, pricing and value perception, and marketing channels and positioning—all delivered with clarity and impact. A huge thanks to Nicole, Liz, and Rayner Mayers for their powerful keynotes, and for creating such an inspiring space. The room was full of like-minded people, and I had the chance to connect with some amazing individuals. One standout for me was Oliver Micallef, an 18-year-old who stepped way outside his comfort zone to spend the day with us ‘oldies’! His vision and focus at such a young age are seriously impressive—and I’m really looking forward to catching up with you later today, Oliver. Let’s see how we can support your journey and explore opportunities for a marketing apprenticeship! @Procurement4HouseBuilders

Posted by James allen at 2025-03-25 10:45:43 UTC