We staged it. He sold it. Then we moved on to the next one. My client’s got a handful of new-build apartments to sell, and we started by staging just one. It sold quickly and for full asking 👊 Meanwhile, its unstaged neighbour, still sat there. It honestly blows my mind that some investors think an empty unit will perform just as well as a styled one. Staging brings warmth, scale, and connection — the things buyers feel before they make an offer. So here’s the question: would you rather risk losing 5% on the sale... or invest a little up front to help it sell faster and for more? Still don’t get the hesitation. Still staging anyway 😎 📩 Got a unit that needs shifting? Let’s talk.

Posted by Louise Wynne at 2025-04-16 13:14:31 UTC