Networking…. Love it or hate it? (Cue photo of me intensely discussing something) Honestly I have never been sure until this year. What I have realised, the networking I invested in last year is paying dividends this year. It takes time and effort, and the reason? My friend explained it to me in simple terms - Networking is about building friendships first, which then turns into business later. You’re more likely to recommend a friend than someone you’ve just met! How true is that? Networking is not transactional and I was guilty of that. Even if you can only attend 1 event a month, pick a good one and make it count!

Posted by Tony Walker at 2025-06-18 08:19:45 UTC