Everyone’s chasing the newest AI lead generators… But here’s the question — is the direct-to-vendor letter really dead? We use modern tech, data and AI tools — but we still see results from old-fashioned mail shots when they’re done properly. Right message. Right timing. Real follow-up. The truth? It’s not old vs new — it’s about using both to start the right conversations. What’s your view? #whatsyouropinion #leadgenerationstrategy #leadgeneration #leadgenerationtips

Posted by Gav Eade at 2026-02-08 15:20:37 UTC